Analytics for Design

Solve Real-World Problems with Data-Informed Design Solutions

Collect, dashboard, and analyze data to generate insights that can be prototyped through design.

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Format

Delivery

Duration

Price

Online


4-8 Hours / Lesson


Self-paced


$399

1 of 4 course in the
Certificate of Innovation and Design.


What you’ll learn

  • Master the art of making informed choices using analytics to uncover patterns, test assumptions, and minimize risks.

  • Use cutting-edge AI tools to analyze data, uncover trends, and generate creative solutions with greater efficiency.

  • Explore tools and methods to communicate complex data through clear, compelling visuals that drive understanding and impact.

  • Explore qualitative and quantitative techniques that balance numbers with the narratives behind them to gain a deeper understanding of your audience.

  • Develop a critical eye to identify biases, evaluate data integrity, and ensure ethical practices in data-driven design.

Who is this Class for?

For those increasingly tasked with interpreting data or making data-informed decisions in their roles but lacking formal training.

For those responsible for shaping strategies, solving problems, and making data-informed decisions to drive business growth.

For those eager to connect data and creativity to solve complex challenges and shape the future.

Lessons + Projects

Yellow area filled with 3D question marks.

Having an Analytical & Curious Mindset

Lesson 1

  • Overview

    Learn how to cultivate curiosity and think critically about data, uncovering hidden insights to fuel smarter, more impactful decisions.


    Project

    Data Integrity

    Uncover the hidden truths behind a chosen cause by critically analyzing data for biases, gaps, and manipulation, empowering you to advocate with confidence and integrity.


Person with disco ball head reading a magazine titled 'Ideas' in front of a fountain.

Qualitative Data

Lesson 2

  • Overview

    Explore the art of storytelling through qualitative data, capturing the human experiences and emotions that numbers alone can’t convey.


    Project

    Collecting and Analyzing Qual Data

    Gain deeper insights into a worthy cause by blending human stories from real-world interviews with the power of AI to uncover meaningful patterns and perspectives.


Person holding color swatches.

Quantitative Data

Lesson 3

  • Overview

    Dive into the world of numbers and metrics, mastering the tools and techniques to measure, compare, and confidently make data-driven decisions.


    Project

    Quant Data and Survey Design

    Test your big ideas by designing and analyzing a data-driven survey that validates your hypothesis, sharpening your research and decision-making skills.


Black and white background with network lines and dots.

Data Analysis & Visualization

Lesson 4

  • Overview

    Transform raw data into compelling visuals and actionable insights that clarify and drive engagement.


    Project

    Visualizing Data for Impact

    Transform raw data into compelling visuals with three unique approaches, revealing how tailored storytelling through design can engage diverse audiences and amplify insights.


Group discussion.

From Data to Insights and Ideas

Lesson 5

  • Overview

    Discover how to connect the dots between data and creative solutions, turning findings into breakthrough ideas.


    Project

    From Data to Insights and Ideas

    Bridge the gap between research and action by uncovering deep insights, crafting impactful problem statements, and brainstorming innovative solutions to tackle real-world challenges.


Icon of Google Sheets.

Telling Story in Data

Lesson 6

  • Overview

    Learn to craft narratives that translate complex data into persuasive, relatable stories that inspire action.


    Project

    Crafting the Story

    Bring your research to life with a powerful blog post that combines clear narratives, striking visuals, and data-driven insights to captivate your audience and drive impact.


Typewriter typing "the beginning."

Showcasing your Skills

Lesson 7

  • Overview

    Learn how to create a standout portfolio and develop thought leadership content that highlights your skills, showcases your projects, and positions you as an expert in your field.


    Project

    Portfolio and Thought Leadership Content

    Build a professional portfolio and create impactful thought leadership content to showcase your skills, reflect on your projects, and position yourself for future opportunities while gaining valuable feedback and practicing pitching your work.


Meet your Instructor
Person with glasses and spiky hair smiling wearing a sheer polka-dot top.

Jennie Myers

co-founder, Against

Jennie has spent her life collecting adventures—branding cattle in Wyoming, studying design in Switzerland, lobbying in D.C., and even jumping out of planes. As Co-Founder of Against, she balances business and creativity, turning strategy into storytelling. With 20+ years in advertising, branding, and marketing, plus a BFA and MBA, she brings insight and impact to every project.

Unlock new levels of creativity

Certificate of Innovation and Design

Purchase All Four Courses and Save 25%

$1,199

$1,569

Creative Concepting

Learn how to achieve new levels of creativity using popular problem-solving techniques combined with AI to generate ideas and solutions yet to be discovered.



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Pitching Ideas

Learn to create and design pitches that communicate your ideas to various audiences effectively.

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A group of people in a modern office setting having a meeting. One person is standing and pointing at a large screen, while the others are seated around a table with laptops. The room has orange walls and horizontal blinds letting in sunlight.

Analytics for design

Collect, dashboard, and analyze data to generate insights that can be prototyped through design.

(This Course)

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Computer screen displaying a webpage about ChatGPT optimizing language models for dialogue by OpenAI.

Emerging Technology

Understand and use the latest emerging technologies to find their implications on industry and culture.

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