People / Maddie Godwin
MaDDIE GODWIN
MANAGER, BRAND & DESIGNVisual communication has been Maddie Godwin’s love language since she vandalized her mom’s college textbooks as a toddler. Now, she’s traded her crayons in for creating and elevating standout, purpose-driven brands. She's not just a logos and colors gal, though. Maddie is a storyteller at heart and uses narrative, form, and strategy to concept and bring the big ideas to life.
With a BFA in graphic design, and a background in traditional advertising, one of the biggest takeaways she got was that advertising sucks. And that’s the foundation of her superpower. She brings a fundamental lack-of-conformity mentality to every project that helps break through the noise and capture attention.
At Against, Maddie brings her branding expertise to help our partners find their “weird” and amplify it, because that’s where things start to get interesting. Ozzy wasn’t a legend because he was just like everyone else.
When she’s not hyperfixated on creating clarity out of creative chaos, she can be found at the nearest bookstore, metal show, or escaping to the woods to disconnect from the screen.