People / Amy Colton
AMY COLTON
SENIOR DIRECTOR, OPERATIONS & DEVELOPMENTAmy’s favorite question is “What if?” Somewhere between the proven and the unknown, she delights in the world of possibility. It’s what drew her to Against, and to the magic aswirl in everything the agency touches.
From content production spaces to startup incubators, Amy’s career has spanned live television and entertainment environments for MTV, ESPN, and Sony, as well as brand and business innovation for Google, Waze, and Nike. Across all of it, she’s found the work she loves most: setting the stage for dynamic strategy and captivating storytelling while working alongside a team of brilliant professionals for brands and causes worth celebrating.
Coming from a long line of independent Idaho ranchers and farmers, Amy cares deeply about the salt-of-the-earth community and the small businesses that add to the culture and create opportunity for every person who calls this land home - regardless of where they’re from. Since returning to Idaho with her partner and son, she has invested in building locally as a member of the Idaho Women’s Charitable Foundation, a supporter of TRICA Preschool of the Arts, and a volunteer for her son’s school and sports.
Amy loves nothing more than connecting with people. Invite her for tea or a walk, and she’ll be there.